Target Group
Digital Marketing Agencies
SEO Companies
IT Companies
Startups
Enterprises
SMEs
Digital Marketing AgenciesSEO CompaniesIT CompaniesStartupsEnterprisesSMEs Creating high-quality digital content is essential for business success today. It helps engage your current audience and pushes you up the complex SEO ladders so new people can discover your business. However, creating content online is not easy, especially content that can appease search engine algorithms. Just like having all the Lego pieces and a vision for the final product, one cannot build a sturdy castle without expert help.
Digital marketing agencies, SEO companies, IT firms, startups, and SMEs often need expert white-label digital marketing service support to make sense of the building blocks that SEO brings for business growth.
It’s not that our child genius didn’t know how to play with LEGOs or what she aimed to build. However, she struggled because she tried to do it all alone, lacked strategy, and often got confused, fitting the wrong pieces together. Similarly, many new-age businesses, small-scale startups, young digital agencies, and IT companies struggle to make sense of their domain knowledge and understand how to use it for maximum impact.
According to the Content Marketing Institute, 60% of B2B marketers find it difficult to produce engaging content consistently.
79% of agency owners in the digital marketing industry complain that the industry is running short of talent.
An Ahrefs study found that 90.88% of blog pages online receive no organic search traffic from Google due to improper keyword usage.
We recently had a delightful reminder of our summer holidays when a colleague brought his daughter to the office. The energetic child struggled to sit still as we worked. To keep her occupied, we gave her a Lego set. She eagerly dumped the pieces on the floor and began building a castle for her doll. However, she soon became frustrated when her efforts didn’t yield substantial results. Seeing her struggle, we stepped in to help. This experience reminded us how white-label digital marketing services are similar to building Lego towers for our clients.
Businesses, digital agencies, and IT companies often approach content and blog writing like this child, attempting to juggle planning, research, SEO, writing, and production all alone. They need experts with dedicated teams to solve each content creation challenge, like us at Granth. We are master digital storytellers who can help brands and digital agencies streamline their SEO strategy with expert guidance. Just as we made you read a story where we cleverly placed our keywords, the trick is in the storytelling.
White-label content creation can come to your rescue if your business is facing similar issues. At Granth, we provide excellent blog content-writing services for digital marketing agencies, IT companies, small businesses, enterprises, and more. We offer a systematic, bespoke, and curated portfolio of content writing services that suit your business needs. After all, it’s not just building LEGO towers that we excel at!
Start by clearing the workspace and sorting the Lego pieces, just as we declutter content ideas and organize them strategically to meet client goals.
Follow a detailed plan while incorporating creativity – finding the right keywords in the right story structure ensures engaging and effective blog content.
When we do white-label content marketing, we focus on your clients. What would happen if we built the LEGO tower to impress our colleague and not his daughter? She wouldn’t be happy, and consequently, neither would he. So, we focus on the audience, and everything else falls into place.
The right strategy for SEO success involves knowing what Google needs, what your audience needs, and what you can provide. Once all that is figured out, rely on expert content service providers like Granth to execute it by:
Most people see SEO stuffing and writing long content as the only way to rule search engines. However, writing alone is not enough to create a winning content strategy, much like fitting random Lego pieces won’t keep you entertained for long. Here’s the ideal wireframe for blog writing:
Use a title that includes primary keywords and captures attention.
Write a captivating introduction that draws readers in and introduces the main topic. Include long-tail keywords there.
Organize content with descriptive headings for improved readability and SEO.
Use concise paragraphs to enhance readability.
Incorporate bullet points and numbered lists to break up text and make information easily digestible.
Add images, infographics, or videos to support the content and engage readers.
Include links to relevant internal pages and authoritative external sources to boost credibility.
Optimize meta descriptions for search engines and use descriptive alt texts for images.
Conclude with a strong CTA to guide readers towards the desired action.
Ensure the blog's URL is clean, keyword-rich, and descriptive.
Use appropriate SEO tags, including meta titles and heading tags, for better search engine ranking.
Speed and efficiency are appealing, and technology like AI can seem like a great tool for writing content. However, despite being excellent for research, AI can’t replace the human touch in writing. AI content is curated by a machine model scanning all Google pages and giving consolidated content. You cannot lose the human touch. If you struggle to find good resources or cannot hire the best writing talent, partner with Granth for the best human-written white-label content services.
Speed and efficiency are appealing, and technology like AI can seem like a great tool for writing content. However, despite being excellent for research, AI can’t replace the human touch in writing. AI content is curated by a machine model scanning all Google pages and giving consolidated content. You cannot lose the human touch. If you struggle to find good resources or cannot hire the best writing talent, partner with Granth for the best human-written white-label content services.
Here’s our simple writing process:
We start by understanding our clients' business, goals, and audience.
Knowing the target audience helps tailor content that resonates with them.
We identify and plan the use of relevant keywords strategically.
The initial sentences must grab the reader’s attention and engage them.
We ensure the content is well-organized and provides value to the reader.
These elements improve readability and engagement.
We optimize each part of the blog for search engines.
We conclude with a strong, clear message or CTA.
Our LEGO expertise extends to various blog types. Here’s what we can create with our white-label blog writing services:
Give step-by-step instructions on completing tasks, valuable for readers seeking practical advice.
Provide in-depth knowledge and insights on specific topics.
Showcase real-life examples of success, demonstrating the effectiveness of a product or service.
Offer information in a concise, easy-to-read list format.
Express personal views on current trends or issues, fostering engagement through comments and discussions.
Writing captivating tales isn’t enough for the web; we must also follow guidelines to rank well on search engines. Here’s what we do to maintain SEO proficiency
Use relevant keywords strategically throughout the blog, including titles, headings, and meta descriptions.
Optimize images with descriptive alt texts.
Ensure your blog's URL is clean and keyword-rich.
Incorporate internal and external links to boost credibility and provide additional value to readers.
Keep your content fresh and relevant by regularly updating it.
Optimize meta descriptions, heading tags, and other SEO elements to improve search engine rankings.
Ensure your blog is well-structured and easy to read, enhancing user engagement.
Our strategy follows a popular movie dialogue: "Tum success ke peeche mat bhago, excellence ke peeche bhago. Success jhak maar ke tumhare peeche aayegi." Focus on creating a seamless user experience rather than just getting conversions to drive ROI.
Working with over 100 clients and providing them with white-label content writing services, we’ve encountered several myths about blog writing that need to be busted:
Reality: Quality and relevance matter more than length.
Reality: Overusing keywords can harm your rankings.
Reality: Search engines prioritize content that provides genuine value to users over keyword-heavy, robotic text.
Reality: While AI can assist with research and structure, human writers are essential for creating authentic, engaging, and relatable content.
Reality: A well-planned content calendar with consistent, high-quality posts is more effective than frequent, low-quality updates.
Updating your blog content every 3-6 months can keep it relevant and improve SEO performance.
Google Keyword Planner, Ahrefs, and SEMrush are excellent tools for keyword research.
Backlinks are crucial for SEO as they help build credibility and improve search engine rankings.
While AI can assist in the research and writing process, human writers are essential for creating authentic, engaging, and SEO-friendly content.
White labelling allows agencies to offer services produced by another company under their brand, helping them expand their offerings without additional resources.
