Target Group
FMCG Companies- Startups
- SMEs
- Large Manufacturing Enterprises
FMCG Companies
Startups
SMEs
Large Manufacturing Enterprises People often say that don’t judge a book by its cover, but seldom follow it. That’s why businesses invest multiple lakhs and crores of rupees in their packaging design. If the product does not look good, it could create a lot of problems:
Unattractive packaging affects brand perception. Product packaging design influences 72% of consumer purchase decisions.
Poor packaging design leads to low sales. As per Smithers, 58% of consumers stated that packaging damage would deter them from buying a product.
Inconsistent brand representation on packaging leads to confusion. This can deter customers from trusting your brand.
Creating attractive, true-to-brand values, and impressive product packaging design is a long process of creativity meeting business genius. Granth explores all latest packaging design trends and provides cost-effective packaging solutions in a streamlined process-driven fashion. Here’s our packaging design process:
Setting out goals and strategies based on unique brand propositions
Researching related and relevant inventories, design aesthetics, and design languages
Brainstorming ideas on packaging that tells a story
Incorporating client suggestions
Polishing the ideas to create options
Getting feedback
Finalizing the design
Preparing the packages
Effective packaging design goes beyond aesthetics; it's your brand's silent ambassador on the shelf. Studies consistently show that attractive packaging can increase product visibility by 30%, catching the consumer's eye and influencing purchasing decisions before they even read the label. Sustainable packaging design also pushes people to buy your products by making them believe in a do-good philosophy. In today's competitive market, where first impressions count, your product's packaging is a crucial element in conveying your brand's identity and values, setting you apart from competitors:
Well-designed packaging enhances how consumers perceive your brand's quality and value.
Eye-catching packaging can lead to higher purchase intent and improved sales figures.
Packaging ensures your brand message remains clear and cohesive across all products.
Engaging packaging designs can create a memorable experience, encouraging repeat purchases.
Stand out on crowded shelves and attract new customers with distinctive packaging that reflects your brand's uniqueness.
Here are some product packaging designs that Granth packaging design services has created for its valued clients.
Explore our portfolio:
Ready to elevate your brand with compelling packaging? Contact us today to discuss your project and transform your packaging into a competitive advantage.
Effective packaging design enhances brand visibility and consumer appeal, leading to increased sales and brand loyalty.
Successful packaging design integrates brand identity, consumer preferences, and practical considerations like durability and eco-friendliness.
Granth offers comprehensive packaging design services tailored to your brand's unique needs, ensuring attractive, functional, and market-ready packaging solutions.
Yes, Granth specializes in sustainable packaging design solutions to help reduce environmental impact while maintaining product appeal.
Certainly! Visit our portfolio to see how we've transformed packaging for various brands across different industries.
