Granth played an integral part in building the relationship of Abaj with its stakeholders

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THE PROJECT

ABAJ Electronics is a leading name in the consumer electronics brands that manufactures an extensive range of home appliances such as Television, Air-Conditioners, Washing Machines, Sound Bars, and others at a very economical range. In the wink of an eye, the company has carved a niche as a leading OEM brand.

Industry

Manufacturing

Year

2019 Onwards

Services Offered

  • Corporate Profile
  • Marketing campaign copies
  • Company Newsletters
  • Techpark Website
  • Investor's Deck
  • Manufacturing Unit Walkthrough
  • Inauguration Ceremony Collateral
01

Objectives

Catering to the most immediate requirements with utmost ease is a constant phenomenon for a manufacturing brand. The company had a meeting with well-known international brands and investors and a launching ceremony by CM, Gujarat, five days after we took the project.

It was indeed a nail-biter, but that’s where our forte lies – to deliver the best even in the most stormy situations. We rolled our sleeves, and action began.

02

Challenges

Content and designs are the way to go when you are portraying your brand in a global market.

We tried to stitch their brand story in an engaging and creative manner. In the designing part, the infographics came in handy to illustrate the aspects of the company like the business model, financial, and goals.

We presented each detail of the company, leaving no stone unturned. Not only did we handle the content and design part, but we also offered them a copy of the presentation in Chinese (the local language of the potential investors), which drew the attention of many industry tycoons.

03

Solutions

As usual, Team Granth’s work was praised by potential investors, and the company soon witnessed keen outcomes. In no time, other potential brands/investors started reaching out to ABAJ Electronics to talk over their future projects.

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Setting sail to making a difference

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Granth Creations was truly helpful with Website UI, Logo, and Infographic creation. Not only this, time and again they shared ideas and suggestions proactively which I liked and implemented. Amazing experience working with Granth Creations!

Didier Bonny

Didier Bonny

CEO - Innoptim Group | Switzerland
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Having worked with many creative agencies - big & small - we found Granth refreshingly different. The Granth team is always bubbling with new ideas, they have inexhaustible patience and they deliver on time. It's truly a pleasure to work with this young agency.

Raj Pinjani

Raj Pinjani

Director - Rasna International | India
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Granth has been great Partners to work with, their quality along with their commitment to deliverables it's top-notch Graphic India is happy to collaborate and continue to partner with Granth with respect to productions services.

Navin Miranda

Navin Miranda

Head of Business Development - Graphic India | Singapore
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Granth team has done a wonderful job redesigning our website to take it from a plain and functional website to an amazingly professional and lively one. We recommend Granth Creations to any business that need a hand improving their internet traffic and their business!

Gaurav Parvadia

Gaurav Parvadia

CEO - Twinr | Canada
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Kandarp & Team Granth, I extremely delighted to see the range. I am sure your merits will win some useful business from Africa.

Dhiren Rana

Dhiren Rana

Director - Romaunt Roses | Kenya
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I have been knowing Kandarp the main visionary of Granth for 3 years. What a beautiful human being. His persona radiates in his organization as well. Great design works. top-notch work. Quality of designs and any other works done by Granth are absolutely beyond any other company's standard. Try to meet the fellow once. such a good service is rare these days. Thanks for all the help done by Granth for my design works and publishing work

Jitesh Donga

Jitesh Donga

Community Manager - Pratilipi | India
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We were looking to redesign, fresh content & development for Onlinetoken website and it was our 3rd attempt but landed in good hand of Granth team. They are very creative, resourceful, punctual and exceeded our expectations.

Haresh Ghoghari

Haresh Ghoghari

Co-founder - Onlinetoken | USA
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We were looking for partners in Brand Communication, who can understand technology, content & customers. They offer a unique blend which we were looking for.

Keyur Bhalavat

Keyur Bhalavat

CEO - Plutomen | India
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