Mobile Gaming

Guarding Games Across Globes

Moonfrog Labs
Industry
Mobile Gaming
Year
2024
Services Offered
  • Content Moderation
  • Multi-language Support
  • 24/7 Community Management

The Project

When people look for the best ludo game to play with friends or search for safe online games that support multiple languages , Parchisi Club Pro Ludo often shows up on top. With millions of downloads (Parchis Club), the game has become a favorite for those who want to play ludo online with voice chat, challenge global players or just enjoy a fun, toxic-free experience with family and friends.

Moonfrog is a gaming company founded in 2013, needed a strong moderation system to keep this global community safe and inclusive. They needed a solution that offered 24×7 content moderation, real-time support and culturally sensitive handling of player interactions. They attracted users speaking Hindi, English, Arabic, Spanish, Urdu and Nepali.

Our task was to build and train a 30+ moderators. That should be ready in just one week. We managed day and night shifts and onboarded moderators fluent in 8 languages. We developed a scalable framework to ensure clean and respectful chats across time zones, cultures and gameplay styles. The goal was to filter bad behavior and to build a strong and positive online ludo community.

  1. 01

    Objectives

    • Create a safety net that catches toxic content
    • Bridge language gaps so players feel understood
    • Transform moderation from punishment-focused to community-building
    • Keep the lights on 24/7 without team burnout
    • Scale from 2 rooms to 8 while maintaining quality
  2. 02

    Challenges

    • Coordinating training across time zones felt like herding cats
    • Cultural sensitivity: What’s okay in one country may be offensive in another
    • Remote moderators needed more than tools, they needed mission connect
    • Players expect action, not excuses, no weekends for moderation
  3. 03

    Solutions

    We created a plug-and-play moderation framework tailored for global scale. We:

    • Onboarded 30+ moderators across time zones and languages in under 7 days
    • Created culturally aligned content moderation guidelines
    • Established regional leads who understood the gaming landscape and local nuances
    • Designed a shift-based system with smart overlaps to ensure 24/7 continuity and context sharing

Big visions need bigger execution. We’ve got you.

Setting Sail to Making a Difference

Granth Team, From the very beginning, you believed in our vision and treated our brand as your own. We truly recognize the dedication, patience, creativity, and countless iterations you put into building our website and shaping our identity. This was more than just work. You poured your heart into it, and it reflects in every detail. Thank you for standing by us and giving such beautiful form to our ideas. We genuinely could not have done this without you. We are grateful not just for the work you delivered, but for the partnership and trust we built along the way. Here’s to many more milestones together.

Prasad Akhani

Ankpal

"Vivek is an excellent professional. He listens carefully and truly understands client needs. For me, he’s a perfect 10/10. He’s calm, patient, and always approaches situations positively. Most importantly, he has consistently been supportive and helpful."

Krunal Patel

New Zealand (I love Gadgets)

The Granth team was on its toes, and the team leads at Uplers are happy. Among the two projects, one was completed in a single go - without any changes. This is truly commendable. I’m planning to share sizeable projects with the team going forward. Let’s execute bigger and better this year.

Krunal Bakaraniya

Associate Director, Uplers

Just wanted to say a huge thank you and congratulations to your team who worked hard to get WOW Black!, Gaj and Hello Cashback credit cards live. This was truly a team effort, and it was amazing to see how we brought everything together. That too in less than a month! Thank you for bringing the product to life with your HTMLs. Really appreciate your team for being on your toes and delivering the page so promptly. No matter the pressure, you stayed calm, and super reliable throughout!

Ankita Mestry

IDFC First Bank | Senior Website Manager

Granth Creations was truly helpful with Website UI, Logo, and Infographic creation. Not only this, time and again they shared ideas and suggestions proactively which I liked and implemented. Amazing experience working with Granth Creations!

Didier Bonny

CEO - Innoptim Group | Switzerland

Having worked with many creative agencies - big & small - we found Granth refreshingly different. The Granth team is always bubbling with new ideas, they have inexhaustible patience and they deliver on time. It's truly a pleasure to work with this young agency.

Raj Pinjani

Director - Rasna International | India

Granth has been great Partners to work with, their quality along with their commitment to deliverables it's top-notch Graphic India is happy to collaborate and continue to partner with Granth with respect to productions services.

Navin Miranda

Head of Business Development - Graphic India | Singapore

Granth team has done a wonderful job redesigning our website to take it from a plain and functional website to an amazingly professional and lively one. We recommend Granth Creations to any business that need a hand improving their internet traffic and their business!

Gaurav Parvadia

CEO - Twinr | Canada

Kandarp & Team Granth, I extremely delighted to see the range. I am sure your merits will win some useful business from Africa.

Dhiren Rana

Director - Romaunt Roses | Kenya

I have been knowing Kandarp the main visionary of Granth for 3 years. What a beautiful human being. His persona radiates in his organization as well. Great design works. top-notch work. Quality of designs and any other works done by Granth are absolutely beyond any other company's standard. Try to meet the fellow once. such a good service is rare these days. Thanks for all the help done by Granth for my design works and publishing work

Jitesh Donga

Community Manager - Pratilipi | India

We were looking to redesign, fresh content & development for Onlinetoken website and it was our 3rd attempt but landed in good hand of Granth team. They are very creative, resourceful, punctual and exceeded our expectations.

Haresh Ghoghari

Co-founder - Onlinetoken | USA

We were looking for partners in Brand Communication, who can understand technology, content & customers. They offer a unique blend which we were looking for.

Keyur Bhalavat

CEO - Plutomen | India

We took a chance on intent, and you repaid it with excellence throughout years. Granth team, your hunger and clarity have been evident from day one. Thank you for being partners who deliver, not just promise. Proud to have you onboard. Many more miles to sail together.

Capt.Randhir S. Mahadik (AFNI)

Head of FLEET Care at Fleet Management India Pvt. Ltd.

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