Strategic Marketing & Branding Services for Developing a Prominent Positioning in a Super Competitive Real Estate Market

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THE PROJECT

Parshwa Infra Ventures is a real estate developer having a robust legacy spanning over 3 decades. Having made a mark in the sector, they continue to boost Ahmedabad’s magnificent skyline with a mix of both affordable and luxurious projects. They were seeking a multifaceted marketing and branding approach with strategic initiatives that would enhance their market position and keep their broker community engaged. Our approach included targeted advertising, creative campaigns, and engaging content to make a difference.

Industry

Real Estate

Year

2023

Services Offered

  • Social Media
  • On Site Branding
  • Website Content
  • News Paper Ads
01

Objectives

  • Designed captivating newspaper and OOH advertorials with carefully crafted copies that conveyed the USPs and stood out in advertising spaces.
  • Provide creative assistance for broker engagement during events through training materials, presentations, etc.
  • Manage the brand’s social media presence for a prominent and influential online presence that would enhance their competitive edge in the market.
02

Challenges

  • Constant need for fresh newspaper ads and digital campaigns, which required working efficiently to ensure that all deliverables were completed on time.
  • Needed to constantly monitor industry developments, analyze market data, and adjust our strategies accordingly.
  • Creating broker-focused content, training materials, and incentives that resonated with their needs and interests.
03

Solutions

  • Streamlined content creation process that involved close collaboration with the client to develop engaging copy and visuals.
  • Established clear project milestones, with built-in buffers to accommodate ad-hoc tasks, which led to timely delivery of the tasks.
  • Conducted regular market research to stay informed and blended it with creativity and flexibility to create compelling outdoor ads.

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Setting sail to making a difference

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Granth Creations was truly helpful with Website UI, Logo, and Infographic creation. Not only this, time and again they shared ideas and suggestions proactively which I liked and implemented. Amazing experience working with Granth Creations!

Didier Bonny

Didier Bonny

CEO - Innoptim Group | Switzerland
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Having worked with many creative agencies - big & small - we found Granth refreshingly different. The Granth team is always bubbling with new ideas, they have inexhaustible patience and they deliver on time. It's truly a pleasure to work with this young agency.

Raj Pinjani

Raj Pinjani

Director - Rasna International | India
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Granth has been great Partners to work with, their quality along with their commitment to deliverables it's top-notch Graphic India is happy to collaborate and continue to partner with Granth with respect to productions services.

Navin Miranda

Navin Miranda

Head of Business Development - Graphic India | Singapore
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Granth team has done a wonderful job redesigning our website to take it from a plain and functional website to an amazingly professional and lively one. We recommend Granth Creations to any business that need a hand improving their internet traffic and their business!

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Gaurav Parvadia

CEO - Twinr | Canada
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Dhiren Rana

Dhiren Rana

Director - Romaunt Roses | Kenya
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Jitesh Donga

Jitesh Donga

Community Manager - Pratilipi | India
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We were looking to redesign, fresh content & development for Onlinetoken website and it was our 3rd attempt but landed in good hand of Granth team. They are very creative, resourceful, punctual and exceeded our expectations.

Haresh Ghoghari

Haresh Ghoghari

Co-founder - Onlinetoken | USA
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We were looking for partners in Brand Communication, who can understand technology, content & customers. They offer a unique blend which we were looking for.

Keyur Bhalavat

Keyur Bhalavat

CEO - Plutomen | India
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