360 Degree Marketing & Branding for an emerging B2B eco-system in CDITM domain
WOGOM is a B2B Phygital, Hyperlocal, and Omnichannel digital platform that empowers Indian Retailers.
WOGOM unites Brands, Manufacturers, Distributors (Hubspots), Retailers, and Virtual Retailers with a unique value proposition. Its purpose is to enable them to grow by providing an ecosystem. It works on shared values and complementary strengths through a new edge Experiential Commerce approach.
Information Technology
2020 onwards
WOGOM connected with Granth to create an extraordinary corporate profile emphasizing its unique approach. This resulted in a successful showcasing of the company to its B2B community.
Since their business idea was unique, helping their audience know their business model and then hitting the right audience was their ticket to success. Our job was to prepare a corporate profile that could speak words for the brand.
The ultimate benefit for WOGOM was that the corporate profile that we created helped them build trust among the retailers, manufacturers, and customers. They also revealed how it was much more comfortable to pitch the audience after presenting the corporate profile. Their journey started with the profile, and they continued to take our support for overall branding & marketing. Meeting their expectations was a jackpot for us.
Oreva a group of companies which was previously known as Ajanta Manufacturing Ltd., has developed a well-known reputation in the market for a huge range of products manufactured by them. It was established by Odhavjibhai Patel, a teacher who had envisioned starting a company that manufactured clocks in 1971. Oreva has established strong roots in the Indian market with a large dealer network of more than 20k+ dealers. They had diversified into the manufacturing of varied products with time such as appliances and electrical devices such as lights, switches, electric vehicles, and more products.
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