In their pursuit of an IT domain standout, Accutech Networks expressed their aspiration to elevate their brand. The endeavor unfolded as a comprehensive journey encompassing the creation of a brand manual and the development of an engaging website, led by their trusted partner.
CDIT
2023
GauNeeti is not your typical dairy startup. It’s a mission-driven, engineer-built social enterprise born out of a self-to-society awakening. Founded in 2017 by Charmy and Shreekant, an engineer couple who swapped cushy jobs for cow sheds, GauNeeti started with just 4 Gir cows and a single goal – to bring real, healthy, A2 dairy to conscious families.
Fast forward to today, they’ve built a tribe of 150+ cows, 25+ cow-based products, a diverse team, and a loyal customer base across India, UAE, and the West. What they needed next was not just design – they needed a soulful, strategic, and scalable brand language that could wear many hats. From pouches to posters, stickers to storefronts, they wanted every piece to echo their values.
Granth stepped in to translate their grassroots energy into a polished brand experience. We crafted a cohesive brand guideline, designed quirky yet meaningful merchandise, brought in a charming brand mascot, and built over 100+ customer-facing collaterals tailored for D2C success. GauNeeti had the heart – we gave it the visual voice to match.
When you’re working with a brand like Royale Touche – one of India’s most luxurious and design-forward laminate makers – you aren’t just creating content, you’re crafting a visual experience. Known for pushing boundaries with 600+ designs, 40+ realistic textures, and a new design every 4 days, Royale Touche isn’t just a product – it’s a style statement.
Granth Creations was brought on board for what may sound simple – social media concepts and design. But here’s the real picture: multiple top-tier agencies were already in play, each pitching ideas. Ours didn’t just need to stand out – they had to pass through layers of design scrutiny, brand clarity, and execution excellence.
We took this as a challenge to rise above the noise. Our ideas weren’t just creative – they were concept-first, campaign-ready, and manufacturing-aligned. Each design wasn’t just beautiful; it was sellable, scalable, and in sync with Royale Touche’s luxury DNA. From pitch to pixel-perfect execution, Granth delivered ideas that didn’t just win approval – they made it to the grid.
Execution of the #MatchMakeHereInstead campaign was all about Uplers and Granth collaborating to create exceptional visual creatives that leave a lasting impact. From deep conversations to overcoming shooting hurdles, the process we witnessed together was truly remarkable, resulting in powerful and up-to-the-mark videos showcasing the perfect blend of experience and inspiration.
Read about the latest trends in content marketing and branding from the POV of the best branding and advertising agency in Ahmedabad.
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