PMIX is a growing brand in the construction and building materials space by offering advanced ready-mix and construction solutions. With expanding market presence and participation in industry expos, PMIX needed a cohesive and impactful brand experience offline as well as online.
Granth partnered with PMIX to create a consistent, professional and experience-driven brand ecosystem that performs across physical and digital platforms.
Manufacturing
2024
As a brand operating in a competitive construction market, PMIX required a strong and consistent identity that could communicate scale, reliability and innovation across multiple touchpoints.
PMIX’s communication was spread across platforms without a unified visual or thematic direction. The challenge was to build cohesion while maintaining technical clarity.
We began by conceptualizing a central visual theme that could seamlessly extend across stall design, print collaterals, website and social media. The exhibition stall was designed with a bold architectural structure supported by detailed 3D renderings to visualize space utilization, product display zones and visitor flow. Brochures and fold brochures were structured to simplify technical information. The website was developed to align with the same visual language and was focused product presentation. Social media creatives were designed to reinforce consistency and build brand familiarity. By integrating all elements under one cohesive theme, we transformed PMIX’s fragmented communication into a unified and professional brand presence.
PMIX now presents a consistent and credible brand image across exhibitions, print materials, website and social media. The unified visual system strengthens brand recall, enhances customer engagement, and positions PMIX as a structured and forward-thinking construction solutions provider.
Plasma Induction is a prominent name in Induction Heating and Melting Equipment. With the in-depth knowledge and guidance of the experts, the company is today a rising star in India and global markets.
With over 10+ years of experience, 160+ team members, and 98% satisfied customers, Plasma Induction is blooming in its domain and has a unique vision for the future.
Oreva, a group of companies which was previously known as Ajanta Manufacturing Ltd., has developed a well-known reputation in the market for a huge range of products manufactured by them. It was established by Odhavjibhai Patel, a teacher who had envisioned starting a company that manufactured clocks in 1971. Oreva has established strong roots in the Indian market with a large dealer network of more than 20k+ dealers. They had diversified into the manufacturing of varied products with time such as appliances and electrical devices such as lights, switches, electric vehicles, and more products.
Read about the latest trends in content marketing and branding from the POV of the best branding and advertising agency in Ahmedabad.
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