360° service for Sahaj Oil

5 લિટર મોકલાવું મારા વ્હાલા?

The Dream Within Revolution!

During the lockdown, many people started searching for pure groundnut oil and homemade cooking oil that reminded them of food from their village. That’s when Sahaj Oil began. They used cold pressed groundnut oil made from the best G-20 peanuts. It is 100% natural cooking oil, free from chemicals and perfect for everyday use. Today, Sahaj is trusted across 80+ cities by offering healthy oil for cooking. It is available online with fast delivery. To bring Sahaj’s authentic brand story to more people, Granth stepped in as a creative partner. From traditional oil making to modern packaging design, we helped Sahaj Oil grow through viral videos, a user-friendly website, eye-catching social media content and strong local brand identity. Granth’s work made sure the message of purity, trust and taste stayed at the heart of everything, from design to digital presence. We are proud to be the marketing agency of Sahaj Oil.

Capturing the Real Story

Service: Video Shoot & Editing

We worked with Sahaj Oil’s team to tell their story through video. Starting from a small idea in Ahmedabad to making pure groundnut oil in Amreli. We shot real moments, added simple words and edited everything to show how Sahaj Oil began, what makes it special and why people love it. The video was not just about the product, it was about feelings, memories and a journey that connects to every kitchen.

Your feed deserved something Pure

Social Media Management

We helped Sahaj Oil show up on people’s screens the same way it shows up in their homes. Our team built a social media plan that told real stories along with posting pictures. Stories of taste, trust and tradition. We turned followers into fans and helped build a strong online family that truly believed in what Sahaj stood for through honest content.

Digital platform for the Oil

Website Development

We worked hand-in-hand with the Sahaj Oil team to create a website. The website brings out the way of purity, tradition and trust. It is designed to be simple, clean and user-friendly. Like Sahaj Oil itself. Whether someone wants to know where the oil comes from or why it tastes like home, this website gives them all the answers in just a few easy clicks.

Sahaj feels Sahaj, inside out

Brand Guideline & Other Collateral

We worked closely with Sahaj Oil to shape a brand that looks as pure as it feels. Every design, every visual, every color, all created to reflect the heart of the product. The result is that the brand identity is consistent, warm and instantly recognizable.

Grounded in Pure Design

Packaging Design

We gave Sahaj Oil’s packaging a fresh look. Every label and design choice was made to highlight the purity inside while making it stand out. The design made sure that the outside matched the purity and quality inside.

CRMazing, that’s all!

CRM

Provided creative input and design expertise to enhance Sahaj Oil's packaging. This involved creating visually appealing labels and packaging materials that communicated the brand's story, emphasized the product's purit.

Problems before CRM

  • Orders came in, but there was no proper system to manage which vehicle would deliver where and when.
  • No clarity on customer locations, order timelines or expected delivery dates.
  • There was no real insight into how much quantity was being ordered vs. how much stock was actually available.
  • Multiple outlets received orders daily but planning stock distribution across them was guesswork.
  • Cash management was fully manual which lead to frequent mismatches and tracking issues.

After CRM

  • Orders were now tracked in real time with each step from request to delivery mapped clearly.
  • Stock and production planning became smarter with auto-updates based on incoming orders.
  • Insights helped optimize inventory allocation across outlets.
  • Customer data and delivery routes were digitized. This ensured faster and more accurate dispatch.
  • Cash transactions were streamlined with automated records and simple dashboards.
  • After order, we aligned follow up calls. We even provided the reports.

The impact of CRM implementation

  • Sahaj Oil could now plan production better, track deliveries with ease and avoid stock shortages.
  • Customers received their orders on time with fewer follow-ups from their side. This created more trust.
  • The team could focus on growth and not just managing the mess.

The Final Say

The 'Gaamdiyu' Oil Went Viral and Conquered 80+ Places (and Counting!)

A futuristic way of connecting

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Setting sail to making a difference

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Granth Creations was truly helpful with Website UI, Logo, and Infographic creation. Not only this, time and again they shared ideas and suggestions proactively which I liked and implemented. Amazing experience working with Granth Creations!

Didier Bonny

Didier Bonny

CEO - Innoptim Group | Switzerland
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Having worked with many creative agencies - big & small - we found Granth refreshingly different. The Granth team is always bubbling with new ideas, they have inexhaustible patience and they deliver on time. It's truly a pleasure to work with this young agency.

Raj Pinjani

Raj Pinjani

Director - Rasna International | India
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Granth has been great Partners to work with, their quality along with their commitment to deliverables it's top-notch Graphic India is happy to collaborate and continue to partner with Granth with respect to productions services.

Navin Miranda

Navin Miranda

Head of Business Development - Graphic India | Singapore
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Granth team has done a wonderful job redesigning our website to take it from a plain and functional website to an amazingly professional and lively one. We recommend Granth Creations to any business that need a hand improving their internet traffic and their business!

Gaurav Parvadia

Gaurav Parvadia

CEO - Twinr | Canada
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Kandarp & Team Granth, I extremely delighted to see the range. I am sure your merits will win some useful business from Africa.

Dhiren Rana

Dhiren Rana

Director - Romaunt Roses | Kenya
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I have been knowing Kandarp the main visionary of Granth for 3 years. What a beautiful human being. His persona radiates in his organization as well. Great design works. top-notch work. Quality of designs and any other works done by Granth are absolutely beyond any other company's standard. Try to meet the fellow once. such a good service is rare these days. Thanks for all the help done by Granth for my design works and publishing work

Jitesh Donga

Jitesh Donga

Community Manager - Pratilipi | India
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We were looking to redesign, fresh content & development for Onlinetoken website and it was our 3rd attempt but landed in good hand of Granth team. They are very creative, resourceful, punctual and exceeded our expectations.

Haresh Ghoghari

Haresh Ghoghari

Co-founder - Onlinetoken | USA
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We were looking for partners in Brand Communication, who can understand technology, content & customers. They offer a unique blend which we were looking for.

Keyur Bhalavat

Keyur Bhalavat

CEO - Plutomen | India
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