From Frost to Fire: The Marketing Mix Impact on a QSR Snacks Exporter

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THE PROJECT

With a rich culinary legacy spanning over six decades, Hyfun Foods embodies excellence. As a prominent Indian B2B brand, Hyfun primarily serves the QSR industry. Their expertise extends to manufacturing, selling, and storing potatoes and potato-based frozen products. In addition, Hyfun Foods is venturing into the B2C sector with an enticing range of savory frozen delights. All they required to start with was a touch of creative translation and event collateral expertise.

Industry

FMCG

Year

2023

Services Offered

  • Presentation
  • Event Management
  • Invitation Design
01

Objectives

  • To provide uniform company profile with professional English to Gujarati translation services to enhance communication and connect with the stakeholders.
  • To create eye-catching and engaging flyer designs tailored specifically for events to boost attendance and engagement.
  • To provide end to end creative materials, including videos, for ‘Unnati ki Udaan’, an internal event for encouraging the sales team.
02

Challenges

  • The constant pressure of meeting stringent time constraints posed a formidable challenge.
  • Crafting distinctive ideas that resonated with a wide spectrum of stakeholders, ranging from office bearers to farmers, and even the global customer base.
03

Solutions

  • Designed bespoke training modules to foster consistent learning and development throughout the organization’s diverse landscape.
  • Provided expert translation services to ensure linguistic precision and crafting engaging event collateral to elevate brand engagement and audience connection.

A futuristic way of connecting

Themis Automation

Industrial Automation
Themis Automation

Themis Automation Pvt. Ltd., a professionally managed company specializing in industrial automation and electrical product distribution, has been partnering with global industry leaders since 2009. With expertise in automating diverse applications across industries, they offer turnkey project consultancy and aim to enhance their clients’ businesses with cost-effective and sustainable solutions. Recognizing the importance of a robust digital presence, this case illuminates a journey of holistic branding across digital platforms and social media.

MicroSec

Industrial Automation
MicroSec

MicroSec’s commitment to empowering organizations is evident in their distinctive ‘Security by Design at the Edge’ approach, tailored for IoT, IIoT, and OT devices and networks. Their proactive strategy includes averting internal attacks, countering zero-day attacks, preventing device and network intrusions, fostering device trust, and ultimately mitigating operational risks and costs, spanning from device to cloud. The project involved the development of a custom user interface design for their website.

Praveg

Event and Exhibition management
in
Praveg

Having managed more than 500 national and international exhibitions during the last 16years, Pravag has become one of the leading names in India for event management .

Setting sail to
impart insights

Read about the latest trends in content marketing and branding from the POV of the best branding and advertising agency in Ahmedabad.

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