Time may not move the way it is expected to, but it does not ignore those who keep showing up. Some journeys don’t begin with clarity. They begin with a feeling that refuses to leave. Seven years ago, there was no structure that could explain what Granth would become. There was no fixed place, no [...]
View moreA Branding agency has the ability to work wonders for your brand. They ensure that the first impression you leave on your audience is imprinted on their minds forever. Right from the tone, vision, mission, product packaging, and website, a branding agency takes responsibility for all. This will be the reason why people will choose [...]
Understanding what a branding agency is: A branding agency creates, reinvents, and launches various brands. This agency plans and supervises client branding strategies, including promotion and support in advertising. It is the process of developing a company’s brand, such as name, identity, and communication platforms. Creativity and design are also a part of Branding, but [...]
Out of sight, out of mind; this phrase holds true in the case of marketing brands. Being a customer’s first choice is the result of, on point communication strategy coupled with quality products. If the need arises for a service you offer and the customer thinks of your brand first, that indicates the solid brand [...]
What is personal branding? Personal branding in the digital world is crafting your persona in the digital world and projecting its values to ensure your target group remembers you and why you should be chosen over your competitors. Personal brand building on social media is more than marketing and blogging, it’s about real communication and [...]
Given the nature of our business, we get to interact with a lot of brands and industry leaders. Among the various interesting discussions that we have, something that is discussed more commonly than others is – how can I build a better brand image? Branding is no stroll in the park, requiring creativity, flexibility and [...]
Running a startup is about breaking new ground, trying to make a mark and travelling on the less travelled road. On this journey, you will be joined by many passengers, some of which may leave and prove not very helpful. But the passenger that will stay with you along the ride and help you grow [...]