A practical, no-jargon guide to picking the right branding and marketing partner what to look for, what to ask, what it costs, and the red flags to avoid. Written by the team at Granth. To choose a creative agency for your B2B brand in India, start by defining your single biggest problem (brand identity, leads, [...]
View moreGiven the nature of our business, we get to interact with a lot of brands and industry leaders. Among the various interesting discussions that we have, something that is discussed more commonly than others is – how can I build a better brand image? Branding is no stroll in the park, requiring creativity, flexibility and [...]
Running a startup is about breaking new ground, trying to make a mark and travelling on the less travelled road. On this journey, you will be joined by many passengers, some of which may leave and prove not very helpful. But the passenger that will stay with you along the ride and help you grow [...]
What is an SEO Campaign? You cannot sell what is not visible. This phrase holds true when you share the best content online, but your audience cannot find you. In such cases SEO comes to the rescue, by helping improve your Google search rankings and content relevance, it makes your business easily findable. Several SEO [...]
“Why waste resources creating a logo? What difference would it make anyway?” Such voices might murmur in your conscious at times. It is super critical to avoid paying heed to that voice. To create a logo a branding agency can come to your rescue or you can make your own through some free logo creating [...]
B2B tradeshows or B2C exhibitions open up several opportunities to reach new markets and generate marketing leads. Exhibitions and trade shows have proven to expand corporate visibility, market presence, and client base in India and at the international level. Manufacturers in sectors such as FMCG and Engineering industries can increase their business by receiving more [...]
At Granth, a creative branding agency, we run on providing value to businesses through tailored content that reflects their brand value, is palatable to their audience, and yields off-the-charts revenue. Thanks to our branding and marketing experts, we have compiled this ebook that houses everything about content marketing. The purpose of this ebook [...]