FMCG

Alva Beverages is a modern hydration brand focused on clean, mineral-rich alkaline drinks designed for everyday wellness. The product stood out with its functional benefits and premium positioning but the brand needed a stronger and more consistent digital presence to communicate its value effectively.

Granth partnered with Alva to shape its social media narrative and develop a structured product deck that clearly presents the brand’s offering.

Wild Crunch is a bold and energetic snack brand built to stand out in a crowded retail market. With growing competition in the FMCG space, the product needed packaging that could instantly grab attention. Along with clearly communicating its flavor, personality and promise.

The challenge was not just to design something attractive. It was to create packaging that feels as exciting as the crunch inside. We partnered with Wild Crunch to craft a packaging identity that turns shelves into stages.

During the lockdown, many people started searching for pure groundnut oil and homemade cooking oil that reminded them of food from their village. That’s when Sahaj Oil began. They used cold pressed groundnut oil made from the best G-20 peanuts. It is 100% natural cooking oil, free from chemicals and perfect for everyday use.

More and more people are searching for frozen French fries, ready-to-eat snacks and Indian frozen food brands that offer both taste and quality. HyFun is one of the top frozen food manufacturers in India that supplies to global QSRs and home kitchens. HyFun brings convenience with an international touch from crispy burger patties to frozen kitchens. To support their growth, we created a detailed training module, fun event branding, catchy logos and video content. It was done to tell their story. Our work helped HyFun connect with businesses and everyday snack lovers.

Rasna is the world’s largest soft drink concentrate manufacturer. It has been delivering refreshing and easy to make drink mixes for over three decades. Rasna is known for their instant drink mix and fruit squash concentrate. It offers the best summer drinks for all ages.

Rasna’s products are perfect for every occasion. If anyone wants to make juice at home or wants kids’ drink powder, Rasna is the solution. Rasna’s drink powder is the first choice for families who want delicious, affordable health drink and refreshing beverages. It is available in 53+ countries

Rasna still continues to provide quality, flavor and convenience to millions of customers worldwide.

Lifely is a wellness products manufacturing company aimed towards changing the lives of people with more than 120 health and wellness products. They wanted us to do a 360 degree branding for them encompassing the following deliverables:

Ol’tymes seeks to provide different Indian flavors and recipes to the global market without compromising on taste and freshness. The brand works closely with food suppliers to get the right and genuine materials and timely audits the facility for hygiene and safety. They wanted us to provide them with a creative website with content that readers can connect with.