How to Choose a Creative Agency for Your B2B Brand in India (2026)
A practical, no-jargon guide to picking the right branding and marketing partner what to look for, what to ask, what it costs, and the red flags to avoid. Written by the team at Granth. To choose a creative agency for your B2B brand in India, start by defining your single biggest problem (brand identity, leads, [...]
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How to conduct Market research in 2022
A year back, I had a thought for a product that will help many people and pull the heartstring and money from consumers. So, I talked to my dad, and therefore the only thing I worried about was the finance, but my dad just asked me who will buy your product and why will they pip out and that I vaguely answered all those questions, and [...]
Brand Guide Book: First step towards the long run of a Brand (2022)
Before we get into the details, let us know what a Brand guide is When you plan to build an unprecedented brand, you’ve got to be consistent. And a uniform brand starts it, creating a brand style guidebook. A brand book also refers to a Brand guide that may be a brand bible that corporates official documents that specify the brand’s identity and existing brand standards. This [...]
Why Competitive Analysis is Badly Needed for Business Growth In 2022
The term analysis refers to some conclusion or facts which we’ve built through brainstorming. It doesn’t matter which segment you’re operating in, if you would like to form some difference & attention to your outcomes, you surely got to scrutinize your competitors. What is Competitive Analysis? When we mention Competitor Analysis, the primary question that strikes our mind is, what’s Competitive Analysis? And what exactly are we getting to neutralize a competitor [...]
4 Pillars of Social media Marketing
Things to know before starting your social media marketing journey People are spending enormous time on different social media platforms. As the data of 2019 says it is 2 hours and 22 minutes per day, this trend led businesses to sell their products online first and now, on social media. It is vital to have [...]
Brand Storytelling is the future of Marketing
Starting from the black revolution to white, from traditional vehicles to advanced automation, each dawn brings a new rise in the human era’s evolution. But the most superior one is humanity. It is something that has been taught to us as a value in School and also by our parents. However, still, we have to [...]
The Art of Brand Storytelling
The story is a poetic effort to grab the attention of human beings. Humans get immediately connected with Stories around him. The reason why storytelling is a great way of expressing things; it establishes emotional response and meaningful connections. Marketing is not about the stuff that you produce, but about the stories that you tell. [...]
