How to Choose a Creative Agency for Your B2B Brand in India (2026)
A practical, no-jargon guide to picking the right branding and marketing partner what to look for, what to ask, what it costs, and the red flags to avoid. Written by the team at Granth. To choose a creative agency for your B2B brand in India, start by defining your single biggest problem (brand identity, leads, [...]
View more
પાંચ લિટર મોકલાવું મારા વ્હાલા? – How did we make this campaign take Instagram by storm?
પાંચ લિટર મોકલાવું મારા વ્હાલા! Sending Love in Five Words – A Witty Tale of Viral Affection Love Delivered in Five Words Who knew that in just five Words, we could send a world of love and emotion with a sense of brand awareness? It’s like finding out that the secret to brand happiness was [...]
How AI Tools are helping in Brand Building
Building a brand is a complicated task that involves activities from a wide range of disciplines. For instance, you need to learn personalization in marketing and content creation and curation to leave an impact on the audience. Similarly, you’ll also be able to enhance customer experience by maintaining a consistent brand voice. Accomplishing all these [...]
Proven Strategies to Improve Your LinkedIn Presence as an Executive
Ever stared at a LinkedIn profile and felt it had all the excitement of a Monday morning spreadsheet? Many executives are bringing in years of experience and a wealth of knowledge, yet it isn’t reflected in their online persona. For the C-suite executive, a compelling LinkedIn profile is more than a digital resume; it is [...]
Mastering LinkedIn – A CEO’s Guide to Profile Optimization
Alright, CEOs. How’s it going? Let’s talk about LinkedIn. I know, I know… It’s another social media platform to manage. But hear me out first. LinkedIn isn’t just another glorified ‘bio-data’ or a ‘company profile’ showcase platform. It’s your digital handshake, your personal brand story, and a surprisingly powerful networking tool—especially for those of you [...]
A Successful FMCG Packaging Mantra To Make Your Brand A Hit
Enter a supermarket and it feels like all the bustling aisles have filled themselves with colorful products – each trying to catch your attention with their look. Now the product that gets picked most of the time wins one game for sure: the game of irresistible packaging. But what exactly goes behind that winner? How [...]
Everything is in the name, and logo, too!
A Tale of Trademark Troubles, Jethalal, and Unexpected Branding A few months ago, we received a photo that stopped us mid-scroll. There, in all its crispy, golden fried, was a vadapav foodtruck having a logo suspiciously identical to ours. Our very own ‘Granth’ logo, a symbol of carefully crafted branding, was being used to sell [...]
